Friday, August 5, 2016
Best Western Hotel & Resort
Best Western® Hotels & Resorts continues to demonstrate a track record of tremendous financial performance with an average RevPAR index of 110 over the past four years (100 represents fair market share versus competitors in measuring revenue per available room). Additionally, the brand continues to reach other milestones including generating revenue of $4.0 billion in North America, realizing $1.4 billion in revenue from its central reservation system and the brand’s loyalty program, Best Western Rewards® drove $1.5 billion to North American hotels.
Best Western International is celebrating winning several prestigious awards recently including Business Travel News naming Best Western Plus the number one business hotel two years in a row, four Dynatrace Best of the Web gold awards, and seven consecutive AAA/CAA Hotel Partner of the Year awards. Best Western Rewards® also earned top honors from U.S. News & World Report and set new records for the number of hotels earning the Trip Ad visor Certificate of Excellence award.
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